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Ushering In a New Era For Women's Health

We are transforming care delivery and payment models to radically improve outcomes.

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For Providers

For Providers

We partner with your practice to extend your reach beyond the clinic walls. Using technology and services, we help you detect emerging risks, manage non-medical factors impacting health, and ensure timely escalation of clinical issues, all within your existing workflow. Our partnership model is designed to minimize your out-of-pocket expenses and maximize your returns, whether through value-based care or fee-for-service billing.

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For Patients

For Patients

Your maternity journey is special, and we're here to support you every step of the way. From mobile apps and Health Advocates to lactation support and doula care, we offer a range of resources to make things easier. We're dedicated to providing a simpler, more effective healthcare experience that's as unique as you are. Learn more about what services you’re eligible for through your OB, health plan or employer.

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For Payers

For Payers

We support your transition to value-based care by delivering personalized care to your pregnant members, engaging them early through their providers and continuously monitoring their unique clinical and non-clinical risk profiles. This allows us to strategically deliver resources based on individual needs. We eliminate the complexities of managing ancillary provider networks, including lactation and doula, and the high cost of out-of-network claims.

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Recent News & Announcements

Wildflower Care Connect launches to improve access, quality and affordability for ancillary maternity services

This first-of-its-kind solution establishes a national network of virtual and in-person ancillary services, including lactation and doula support, strengthening Wildflower’s ability to bridge gaps in maternal health for patients, providers and payers. Wildflower Care Connect launches with a national network of more than 1,000 ancillary providers, including International Board Certified Lactation Consultants (IBCLC), prenatal and postpartum doulas, childbirth educators and registered dietitians.

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Wildflower grows its support of patients and OB practices in Nevada with UNLV Health partnership

Wildflower and UNLV Health are partnering to provide patients with a suite of pregnancy and postpartum tools, which integrate into the provider’s current workflows. The goal is to extend support to patients between appointments, while strategically delivering resources patients might need depending on clinical and SDoH risk factors.

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Effortless ACA Compliance with Lactation Support from Wildflower

The ACA mandates health plans to provide comprehensive lactation support, counseling, and equipment. Most health plans are still in the early stages of making this vital care accessible. Wildflower’s unique hybrid model includes a streamlined implementation, seamless claims management and a reliable lactation network powered by IBCLCs.

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ProgenyHealth Announces Expanded Strategic Partnership with Wildflower Health

ProgenyHealth, LLC, a leading, tech-enabled women’s healthcare company dedicated to Maternity and NICU Care Management, has announced an expanded strategic partnership with Wildflower Health. The collaboration is designed to break down existing silos and help health plans move faster to proactively improve member maternal and infant health outcomes.

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Wildflower + HTC Launch Groundbreaking Partnership in New Jersey to Deliver Value-Based Maternity Care

Wildflower Health and Healthcare Transformation Consortium (HTC), a collaborative of independent health systems in New Jersey, have announced a groundbreaking partnership to launch a statewide value-based maternity care initiative that will transform the delivery and financing of maternity care.

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New eBook on Maternity Care for Rural Medicaid

In our latest ebook, we examine how maternity care deserts and low reimbursement rates are affecting access to maternity care among rural Medicaid beneficiaries. We also explore solutions to address these challenges.

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Meaningful Impact at all Stages of Maternity Care

73%

First trimester maternity program enrollment

98%

Health Risk Assessment (HRA) completion

83%

of high risk patients engaged with Wildflower Health Advocates and Health Coaches

50

states covered by local IBCLCs within the Wildflower network

3:1

ROI on maternity episode model

Examples of Client Collaborations

Virtual Support for OBGYN Practice

Lifeline Medical Associates

Wildflower supports Lifeline by augmenting in-person care delivery with Wildflower's digital engagement tools and Health Advocate support. The partnership with Wildflower has helped Lifeline improve patient engagement and the overall care experience, including greatly enhancing the practice's ability to address maternal mental health needs during pregnancy.

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Networked Solution - Payer + Provider

HPN + WHASN

Wildflower worked with Health Plan of Nevada (HPN) and Women's Health Associates of Southern Nevada (WHASN) to create a unified digital experience for individuals for both provider and health plan support and resources.

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Lactation Consultations

Cigna Healthcare

Wildflower provides lactation services in coordination with its long-time partner, Cigna Healthcare. Wildflower currently accepts Cigna, at no additional cost for members. Support includes virtual appointments and in-home appointments. This hybrid approach supports breastfeeding clinical guidelines and family goals.

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Value-Based Maternity Care

HTC

Wildflower and the Health Transformation Consortium are partnering to implement a statewide value-based maternity care initiative in New Jersey. This groundbreaking model will serve as a blueprint for comprehensive delivery of value-based maternity care.  

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"Wildflower is the first company in the market to fill the solution gaps that have prevented widespread adoption of value-based care in women's health. Wildflower is ushering in a new era, and we are proud to be part of it."

- Dawn Owens

CEO and Partner - TT Capital Partners

“I saw improvement on my baby's latch after hearing my IBCLC's feedback, even feeding my baby during the session. I feel relieved that things are already improving and that's what I was looking for in a lactation appointment. She was respectful, listened to my concerns and thoughtfully gave us feedback that allowed us to feel safe and comfortable.”

- Patient

Lactation Care and Support

“Wildflower extends the resources we have available for high risk members. It’s easier to identify and engage members at the right levels with the right resources at the right times. We also value the partnership with Wildflower because they are always responding to the next opportunity to deliver care differently.”

- Julie Lindberg

Vice President of Clinical Services - Regence BlueShield

“As the demands on OB-GYNs continue to mount, it’s critical that we work together to find innovative ways to offer more support. The model in New Jersey fully equips clinicians to work more efficiently while providing personalized support for every patient, even between office visits. It makes it possible for providers to do their best work and be rewarded for high-quality outcomes.”

- Gaurov Dayal, MD

Chief Executive Officer - Axia Women’s Health

"Wildflower's technology and Health Advocates help us extend our clinical team so that we can better monitor our patients, identify risk faster, and have more timely interventions. It brings maternity care closer to home."

- Fatima Naqvi, MD

OBGYN and Ambulatory Director for Obstetrics - Atlantic Health System + Atlantic Medical Group

"We are taking a uniquely cooperative approach to member-facing technology that positively affects enrollment, engagement, and health plan member impact. In a time when it is important for health plans to continually differentiate their work and value, our collaboration with Wildflower does just that. Together, we believe it is our responsibility to provide the best technology solutions along with the most compassionate human connection."

- Susan Torroella

Chief Executive Officer - ProgenyHealth